Greater Hartford Academy of the Arts
Hallmark Institute of Photography
Portfolio Award of Excellence
Jess Reilly grew up in Northern Connecticut & Central Massachusetts among the land of strip malls and chain restaurants. Her first camera was a 4.1 megapixel digital point and shoot she'd steal from the drawer of her step-father's desk, willingly accepting the inevitable punishment that would come from not asking first. A rather bored child, she found solace in exploring what she could make look spectacular in a still photograph. A master of Photoshop at the age of 9, she quickly learned how to push the boundaries of digital possibility.
She drew the attention of NYC photographers during her portfolio review in college. She quickly left Massachusetts to join the sparkling sidewalks of Manhattan with little more than her prized Canon 5D Mark III and decade old iMac to her name. She quickly began working as the personal digital retoucher for internationally acclaimed photographers, magazines, and design houses. Soon after, she began working as both a lighting technician and lead photographer for agencies across the five boroughs.
Working in agencies exposed her to a different calling: Art direction. With skills garnered by education, experience, and industry street smarts, she decided her calling wasn't behind the lens- it was beside it.
Jess currently heads the creative departments at Big Voodoo Interactive- a digital advertising agency with a national client base located between both Boston and New York City. Since joining the company, she's taken over production operations, client management, creative development and plays a very diverse role. She's singlehandedly increased revenue by millions for both the firm and its clients. The firm is now an award-winning certified Google Premier Partner- an accolade only the top 3% of agencies can claim nationwide.
Creative Services Lead
Manages creative departments, this includes areas specifically areas where Big Voodoo is “creating” content, design, and copy for clients. Develops the processes for each independently while closing communication gaps, ongoing. Additionally supporting those who need these elements to complete their tasks efficiently: engineering, account services, sales, and content department. Acts as a liaison with outside vendors for the firm as it relates to creative processes. Marketing Coordination for all internal website updates, Social Media / Blogs, Direct Mail, Magazine Ads, and Sales support collateral (online & offline). Provides creative solutions and proposals for unique content in a number of online & offline mediums
Onboarding of New Accounts
Oversees production and management of 100+ web licensees. Achieves an 8 week contract to site launch deadline for new site contracts; achieve a 2-week contract to live deadline for new PPC clients. Reviews/Analyzes Google Analytics, Ranking reports and SEO feedback to maintain 100% retention.
Oversees process development of citation management & trains local SEO specialists.
Oversees development of Social Media management programs including account setup and management of: Profiles, Artwork, Page Boosts, Post Boosts, paid campaigns.
2013 - 2016
Photographer - Retoucher - Lighting Tech
Fashion, beauty, and editorial focus.
Works on a freelance basis for a number of online and print publications.
Maintains client base for both photographic and retouching jobs.
Determines need and delivers product quickly and effectively.
Margin Productions, LLC
Staff Photographer/ Studio Manager
Focusing on studio, celebrity, and on-location portraiture.
Own and operate camera and lighting equipment for shooting assignments.
Manipulate and enhance scanned or digital images to create desired effects, using computers and specialized software.
Perform general office duties such as scheduling appointments, keeping books, and ordering supplies.
Determine project goals, locations, and equipment needs by studying assignments and consulting with clients or advertising staff.
2011 - 2013
The LEGO Group
Facilitates 6-week long induction classes of varying size
Delivers software application, product and policy training modules
Alters and designs all course materials to reflect new policies and be aesthetically pleasing
Analyzes, and monitors data to identify trends and developed strategies for improvement.
Collaborates with product specialists, upper management, IT and other internal contacts to ensure that students are prepared to begin work after training
North American Standards Administrator
Introduced concept of call flow documents to department and followed through to implementation and maintenance
Designed and delivered communications to the department about project including presentations and Intraweb page
Organizes and Maintains SharePoint site for ease of use
Collaborates with global colleagues to align standards documents
Trains Advisors on use of standards, as well as creation of new standards
Consumer Services Advisor
Maintains excellence throughout Key Performance Indicators and quality expectations for phone and email contacts
Proficient in SAP based systems and knowledge base in trade tools
Chosen as a “Help Line” Advisor (supervisor on staff) and asked to process escalated emails
Stakeholder in numerous “Continuous Improvement” projects
Selected to participate in the conception, design, and testing of a new single consumer response platform
Part of a small global team to ensure the operational integrity of Consumer Services within The LEGO Group going forward